About Vieroots:-
Vieroots is a cutting-edge preventive healthcare company using genetics, epigenetics, and personalized lifestyle interventions to help people prevent lifestyle diseases and live longer, healthier, and more productive lives.

Job Position: - Creative Head

Job Description:

The Creative Head is responsible for leading the organization's creative vision, ensuring all branding, marketing, and communication materials are innovative, consistent, and aligned with the company's objectives. This role oversees the creative team, develops impactful campaigns, and ensures high-quality creative output across digital and print platforms.

Key Roles & ResponsibilitiesCreative Leadership

Develop and implement the company's creative strategy in line with business and marketing goals.
Lead, mentor, and inspire the creative team, including graphic designers, video editors, content writers, photographers, and other creative professionals.
Foster a culture of innovation, collaboration, and continuous improvement.
Review and approve creative concepts before final delivery.

Brand Management

Maintain and strengthen the company's brand identity across all communication channels.
Ensure consistency in visual design, messaging, and tone of voice.
Develop and update brand guidelines as required.
Protect the integrity of the brand in all internal and external communications.

Creative Content Development

Supervise the creation of:
Social media creatives
Marketing videos
Website visuals
Presentations
Advertisements
Event branding materials
Internal communication creatives

Team Management

Allocate tasks and manage project timelines.
Conduct regular performance reviews and provide constructive feedback.
Identify training needs and support professional development.
Coordinate with freelancers, agencies, photographers, videographers, and vendors when required.

Cross-Functional Collaboration

Collaborate with HR, Product, Sales, and Business Development teams to understand creative requirements.
Participate in strategic planning meetings and contribute creative solutions.
Ensure creative outputs support organizational goals.

Innovation & Market Trends

Stay updated with industry trends, emerging technologies, and design innovations.
Introduce new creative ideas, tools, and techniques to improve brand engagement.
Evaluate competitor campaigns and recommend improvements.

Budget & Resource Management

Manage the creative department's budget efficiently.
Oversee procurement of creative software, equipment, and external creative services.
Optimize available resources while maintaining high-quality output.

Key Skills

Strong leadership and team management skills.
Excellent creative thinking and conceptualization abilities.
Expertise in branding, visual communication, and storytelling.
Strong project and time management skills.
Excellent communication and presentation skills.
Ability to manage multiple projects and deadlines.
Problem-solving and decision-making abilities.

Preferred Technical Skills

Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects).
Canva and other design platforms.
Basic understanding of photography, videography, and motion graphics.
Familiarity with digital marketing, social media platforms, and content strategy.
Knowledge of AI-powered creative tools is an added advantage.

Key Performance Indicators (KPIs)