Top In Demand Skills To Develop For Career Advancement

By Indeed Editorial Team

Updated 5 January 2023

Published 26 June 2021

The Indeed Editorial Team comprises a diverse and talented team of writers, researchers and subject matter experts equipped with Indeed's data and insights to deliver useful tips to help guide your career journey.

The job market is constantly changing and certain careers are becoming more and more popular. Irrespective of your chosen career field, certain skills can increase your likelihood of success. Learning which skills are in demand can help you to choose a career path for yourself. In this article, we review some of the most in demand skills to develop when searching for a job.

Which Are Some Of The Most In Demand Skills?

Technical skills like artificial intelligence, data analysis and programming and soft skills like communication and creativity are highly in demand in the job market. To advance your career and set yourself apart from other candidates, you should develop some of the following in demand skills:

  • Cloud computing

  • Artificial intelligence

  • Cybersecurity

  • Analytics

  • Blockchain

  • Industrial design

  • User experience (UX) design

  • Animation

  • Audio Production

  • Search engine optimisation

  • Digital journalism

  • Video production

  • Mobile application development

  • Social Media

  • Translation

  • Sales

  • Digital marketing

  • Project management

Related: 17 Common In-Demand Digital Skills Companies Look For

Are Excel Skills In Demand?

MS Excel is a widely accepted valuable skill in almost all industries. MS Excel is much more than just entering data into a spreadsheet. It is widely used to calculate and analyse data, create dashboards and manage complex reports. If you have knowledge of coding, you can also automate a few functions of your work. Using Excel, you can calculate a company's budget and profit margins and create schedules to track important dates, project instructions or work progress. Having expertise in MS Excel can help you save a lot of time, and you can do data analysis efficiently. Expertise in advanced Excel can fetch you a good-paying job.

What Digital Skills Are In Demand?

Since everything is getting digitised, the demand for people with digital skills is also on the rise. Here are a few digital skills which are in demand in the industry:

Search engine optimisation (SEO)

As most companies are going digital, a lot of them are realising the need for digital marketing. There is a continuous increase in job opportunities for people who have in-depth knowledge of search engine optimisation. SEO helps improve a company's visibility on the web. This skill is high in demand because increased online visibility means more traffic, which often leads to an increase in conversion rate. Eventually, this helps increase the company's sales and revenues.

Related: What Is Keyword Research? And How To Do It For Best Results

Digital journalism

Digital journalism is the field of journalism where the editorial content is posted on the Internet instead of via conventional means like broadcast or print. The process of research and reporting remains the same but the platform where it is delivered differs. A digital journalist should have a great understanding of social media platforms, excellent writing and creative skills and the ability to handle criticism and work under pressure.

Related: Journalism Skills In Demand (With Tips To Improve Them)

Video production

The ability to record, edit and produce a video is a valuable modern skill. While video production usually requires a more in-depth education, you do not have to go back to college to learn the basics. You can learn video editing at home with a camera, a computer, a good microphone and video editing software. Many professionals use paid applications, but you can also choose from several free programmes if you are just starting.

Mobile application development

The industry for mobile application development continues to grow as mobile devices such as smartphones and tablets have become the centre of communication and work. Business and technological development have emerged at an impressive pace, resulting in an increased demand for people with experience in app development.

Mobile app development is a set of processes and procedures involving programming and creating applications or software designed for fast-operating mobile devices. If you want to learn how to develop a mobile app, you will need a few specific skills, such as coding and light graphic design. Because mobile apps are so common, you can find plenty of tutorials or guides for app creation. You can check out coding boot camps to start your app development skills.

Related: 10 In-Demand Mobile App Developer Skills Companies Look For

Social media

Social media users are increasing rapidly. Thus, it is an important platform that helps to increase the visibility of your business or product. To do so, one should understand how to effectively utilise different social media platforms for marketing. Hence, the demand for professionals who are knowledgeable about the intricacies of these platforms is on the rise.

Digital marketing

Digital marketing is the marketing or promotion of products on digital platforms. To be a good digital marketer, you should have an understanding of SEO, data analytics, content marketing and other skills that help bring traffic to a website and help to generate revenues. You can develop this skill through various online courses and also do certifications in the same.

What Technical Skills Are In Demand?

Here are some of the most in demand technical skills to help you remain competitive in the industry:

Cloud computing

Cloud computing skills are in high demand as a lot of companies are moving their business functions mainly data storage to the cloud. Cloud engineers develop and manage cloud computing systems to enable end-users to store files and back up their data. Cloud computing also enables users to access their data from anywhere.

Cloud computing requires technical skills to perform migrations, as well as the ability to negotiate terms with the cloud service providers, ensure data security and implement best practices throughout the process.

Artificial Intelligence (AI)

Experts in the fields of artificial intelligence (AI) are in high demand, as many companies are working towards streamlining their workflows and derive insightful data while minimising the cost. These professionals work on developing AI, test and implement AI models. AI engineers are also responsible for maintaining an organisation's underlying AI infrastructure.

If you want to enter this field, you should have a sound knowledge of coding languages, statistical analysis and problem-solving skills.

Related: 10 Artificial Intelligence Careers and How To Pursue Them


Every business need employees who are good at investigating problems and finding solutions to them efficiently and timely. Because of this, people with strong analytical skills are in high demand in almost all industries. People with analytical skills have the ability to deconstruct a problem and find out the root cause of the problem. They also develop strategies for solving the problem.

To develop your analytical thinking skills, you should practice brainstorming. You should be able to interpret data, observe and identify patterns and make decisions based on the information available to you.


Companies of all types and sizes are increasingly leveraging blockchain—the technology that underlies cryptocurrencies like bitcoin—to reduce costs, cash flow discrepancies and transaction processing time. Blockchain helps companies to coordinate with each other and make transactions smoothly without interference from banks and other financial institutions.

Industrial design

Industrial design is the professional practice of designing products, such as cars and smartphones, used by millions of consumers around the world. Most products undergo multiple design iterations before they reach the market. These product iterations typically involve several decisions on design and function. Employers usually need the skills of an industrial designer during these steps. Industrial designers focus on the functionality and appearance of a product, though they are usually involved in far more during the development process.


The prime purpose of cybersecurity is to preserve the IT infrastructure like digital information, network, systems. Increasing cybersecurity threats has also led to an increase in the demand for professionals in this field. You need to have good coding skills, good knowledge of network structure, great awareness of IT systems and operating systems to excel in this career. You can also enrol in certificate courses to improve your cybersecurity skills.

User experience (UX) design

User experience design is the key to making a digital world work for people. You can find an increasing number of growth opportunities in this field. Getting into this promising industry requires the right skills and training to meet increasing business demands. If you want to gain an advantage when developing your UX design skills, you can enrol in an online degree program, follow UX experts or build a network.


Opportunities for animators are on the rise as the use of visual effects in the entertainment industry like television, video games and movies have increased tremendously. To be an animator, you should have both technical and creative skills. If you are working in the animation field, you may work as a multimedia artist, software engineer, graphic designer or web developer.

Audio production

Similar to video, audio production is becoming a more valuable skill in a wide variety of fields. You can use your audio production skills in the radio, entertainment and music industry. Along with this, there are a lot of opportunities for this skill in marketing and advertising firms. you may also find jobs in large companies that produce their own marketing materials and advertisements. While audio production usually requires a lot of training, many online resources can help you learn the basics. You need a computer, a good microphone and software for recording and editing to get started.


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Please note that none of the companies, institutions or organisations mentioned in this article are associated with Indeed.

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