How To Write A Campaign Manager Resume (With Template)
Updated 16 March 2023
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As a campaign manager, your resume focuses on managerial and leadership experience. When applying for a campaign manager position, having a resume that shows your relevant skills and experience required to surpass revenue goals and improve the brand's interaction is essential. Learning how to format your resume and express your qualifications and experience helps you prove you are a suitable candidate. In this article, we discuss what a campaign manager resume is, provide steps to create one, learn how to create a template and explore an example to craft a resume when applying for a campaign manager's role.
What is a campaign manager resume?
A campaign manager resume includes information highlighting your strengths and experience in campaign management. It helps you summarise your marketing skills, experience and qualification for the desired job role. Your resume highlights your campaign management skills, marketing degrees and certifications you earned. An excellent resume efficiently uses the space and includes relevant skills and keywords found in the job description. You might submit a resume with a cover letter and professional references to provide employers with a comprehensive record of your candidature.
Related: Top 20 Marketing Skills To Include on Your Resume
How to write a campaign manager resume?
Follow these steps to creating a resume for a campaign manager:
1. Create your resume header
A resume header helps you introduce yourself to the potential employer. It helps potential employers get more information about your work experience and history. It includes your name and contact information and provides the best ways to contact you for conversations about the job. In your resume header, include your full name, phone number, city of residence and email address. If you have a website or profile on a professional social media networking site, include a link in your resume header.
Example:
Ranjan Jha
Mumbai
7555406475
ranjan.jha@kmail.com
2. Include a resume summary
A resume summary is the first section of your resume and provides a brief description of your relevant skills and experience. It helps you list the most relevant skills. While the resume summary includes a synopsis of your experience and qualification, it shows employers you are a suitable candidate for a position. Though you can include any relevant information, read the job description and include only those skills and experience relevant to the job description.
Example: Passionate campaign manager with over 7 years of experience overseeing successful marketing campaigns. Experienced in demand generation and marketing campaign management for start-ups and established companies. Outstanding ability to break complex technical concepts into clear and easily understandable language.
Related: How To Write A Resume Summary (With 30 Examples)
3. Describe your work experience
The next section lists your work experience in reverse chronological order. Start with the most recent work experience. You can then list three to five bullet points that describe the responsibilities you performed and the skills used in those jobs. Each of your job roles includes the job title, employer's name, date of employment and location. To showcase you are the right fit, mention the significant achievements you accomplished while working in those positions. Also, start every job responsibility with a strong action verb to show the impact of the work completed.
Example:
Rapting Technologies
Senior campaign manager, Pune
Jan 2018 – Present
Developed a comprehensive, integrated marketing campaign that resulted in 25% more sales
Created demand generation program schedule that generated ₹5,00,000 in sales in one year
Grew the webinar attendance to 700 registrations from 300 per event through effective program development and promotion
Planned large- and small-scale marketing events to increase the client's customer base
4. Include your educational qualifications
It is essential for a campaign manager to include relevant educational qualifications and degrees in a resume. When listing educational qualifications, give information about the educational degrees you earned, the educational institution's name, location, and graduation date. Focus on listing your most recent educational qualification, representing your highest educational attainment level. If you have earned any relevant certifications, include them in this section. Certifications help you differentiate yourself from other candidates.
Example:
Master of Business Administration in marketing
College of Management Technology
Mumbai
June 2016–May 2018
5. List your relevant skills
The skills section is valuable to your resume as it allows an employer to evaluate your candidature for the position. To create a practical skills section, review the job description to understand the skills an employer requires for a job position. Customise your skills based on the job description and include soft and hard skills. Soft skills relate to your personality, while hard skills are your technical capabilities.
Example:
Strong negotiations and influencing skills
Excellent presentation and networking skills
Proficient in using word processing and spreadsheet software
Proficient in using social media platforms and best practices
Excellent verbal and written communication skills
6. Consider adding additional sections
You can add an awards and accomplishment section to highlight your professional achievements. These sections provide employers with more information about yourself. As these sections are optional, include them only when they add some value to the job role for which you are applying. Some other sections you can include are certifications, languages spoken, hobbies and testimonials.
Related: How To Include Accomplishments On Your Resume
Tips for creating a resume for a campaign manager
When creating your resume, focus on the following tips:
Use keywords throughout your resume
Before creating your resume, ensure you thoroughly read the job description. Pick keywords from the job description and add them to your resume. This makes your resume applicant tracking system (ATS) compliant and helps you get shortlisted for a desirable job.
Use active verbs to describe your relevant experience
Using active verbs in your experience section helps you clearly and concisely describe what you did in a previous job role. These action verbs give your resume a tone of confidence, especially when applying to leadership roles like a campaign manager. Some key active verbs can include developed, build, executed, integrated and determined.
Edit your resume for accuracy and grammatical errors
Edit your resume for accuracy and ensure it is free from grammatical and factual errors. To catch any grammatical errors, read your resume aloud. After giving manual proofreading, focus on using proofreading software to check for potential punctuation and grammatical errors. Sending a resume full of errors looks unprofessional.
Resume template for a campaign manager
Use this template as a guide to create a resume when applying for a campaign manager's job:
[Your first and last name]
[Your residential address]
[Your phone number]
[Your email address]
Resume summary
[Introduce yourself, provide relevant and recent educational qualifications and list skills or content that make you a suitable candidate for a job role.]
Work experience
[Job title]
[Company's name]
[Company's location]
[Dates worked]
[Include details about the responsibilities and relevant duties.]
Educational background
[Name of the degree]
[Name of institution and location]
[Dates attended]
[Include your CGPA or marked scored]
[Use bullet points to list any awards won]
Skills
[Relevant skills]
[Relevant skills]
Certifications and awards
[Include any marketing certification you earned]
[Include any award you won for your professional achievement]
Related: Professional Resume Samples To Help You Land A Job
Example resume of a campaign manager
Here is an example of a resume for a campaign manager:
Chirag Sharma
Chennai 554468
chirag.sharma@email.com
Resume summary
Enthusiastic and energetic campaign manager with five years of experience in digital marketing strategies focusing especially on social media platforms. An excellent leader with the ability to reach revenue and sales goals while reducing the overall campaign cost. Proven record in engaging a team of marketing professionals to produce high-quality deliverables.
Work experience
Senior campaign manager
Digital Novis Technologies, New Delhi
April 2015–Present
Investigated problems in the SOPs and provided recommendations on fixing the marketing campaign
Increased the online professional community to 50,00,000 members
Aligned the marketing efforts with sales and improved ROI by 100%
Improved strategic client relationships and oversaw campaign management for more than 50 accounts
Campaign manager
Design and Marketing Technologies, Noida
May 2013–March 2015
Coordinated with the program manager to maintain awareness about a campaign
Administered events and took part in various marketing trade shows and conferences
Developed campaign specifications as per requirement and ensured every campaign reached the desired target audience
Designed and directed a lead generation campaign that created 1,000 leads and surpassed the goal by 100%.
Educational qualification
Master of Business Administration in marketing
College of Management Technology, New Delhi
March 2011–March 2013
Bachelor of Business Administration in marketing and advertising
Technical College of Marketing, Pune
March 2008–February 2011
Skills
Excellent attention to detail, time management skills and organisation
Proficiency with social media platforms and other marketing techniques
Event planning and coordination
Relationship building and project management
Ability to multitask and prioritise work according to the requirement
Awards
Won the best employee of the year award for 2019
Completed certification in social media marketing
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