About NielsenIQ
NIQ is the world’s leading consumer intelligence company, delivering the most
complete understanding of consumer buying behavior and revealing new
pathways to growth. In 2023, NIQ combined with GfK, bringing together the two
industry leaders with unparalleled global reach. With a holistic retail read and the
most comprehensive consumer insights—delivered –
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Our promise to you
At NielsenIQ, you can: Change the landscape. Expand your horizons. Own your story. That’s our promise to you.
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