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Post a JobWhen posting a job on Indeed, you will have the option to post for free[1] or sponsor (pay to post) your job to get better visibility, attract more of the right candidates and unlock other useful hiring tools.
But which one is right for your company and the roles you are hiring for? This post breaks down the differences between free job postings vs Sponsored Jobs on Indeed to help you decide.
There are two types of job postings on Indeed: free and paid job postings (also known as Sponsored Jobs).
Both of these job listings appear on Indeed in relevant jobseeker search results and candidates can apply on nearly any device. With both free and Sponsored Jobs, you will also get access to your Employer Dashboard, where you can easily manage jobs and candidates all in one place.
So what is the difference between free job posts vs Sponsored Jobs on Indeed? Free job postings fall back in jobseeker search results as new jobs are posted. Since 3.2 lakhs jobs are added each month on Indeed, free job postings can lose visibility quickly. Free job posts on Indeed are also automatically paused after 30 days, versus a paid post that stays live until you choose to pause it (or until your application goal is met).
Sponsored postings, on the other hand, appear more often and for longer in search results than non-sponsored jobs and do not require reposting after 30 days. This makes it more likely that your jobs will be seen by the candidates you are looking for. In fact, Sponsored Jobs have 2.0x as many impressions per day than non-sponsored jobs.[2] Sponsored Jobs also come with other exclusive hiring tools and benefits that can help you attract the right candidates faster.
Most jobs can be posted for free on Indeed. When you post a free job, it will appear in general search results but will lose visibility over time. A free job posting can be a great option to start out with, since it comes with hiring tools like:
To post a job for free on Indeed, sign up for an Indeed employer account and click the “Post a Job” button, or click here. Add important information to your job posting, like job title, location and a detailed job description. If you need help writing a great job description check out our job description guide.
When you are done creating your job posting, click “Confirm” and your free job will be posted. Afterwards, you will have the option to sponsor your job, which you can skip.
Check out How to Post a Job on Indeed: Employer Guide for more details.
A Sponsored Job is a paid job posting at Indeed. Employers have two different opportunities to optimize and maximize job posting performance on Indeed by Sponsoring their job.
Sponsored Jobs include everything a job posted for free comes with, plus other advanced hiring tools and benefits that can help you compete for great talent. We’ve outlined the benefits for each below:
Standard Sponsored Jobs
Premium Sponsored Jobs
Check out our Sponsored Jobs FAQs for more details.
To sponsor your job, post a job directly on Indeed or from your career site or ATS. After adding your job description and other job details, we will show you the price per application* for your specific job title and location. We will help you decide which jobs to promote and how to budget. Post your job to get started.
You can also upgrade any of your job posts to a Sponsored Job at any time from your Employer Dashboard. Just go to the Jobs section in your Indeed account and click on the three-dot icon to expand menu options, then select “Sponsor your job”.
*not available to all users
Here are a few questions to ask yourself when deciding whether or not to sponsor a job:
The cost to sponsor a job depends on your specific hiring needs. We take into account the local market conditions in your area, as well as the job title and location for your job post to determine pricing. These factors influence the price per application at the specific moment you decide to sponsor your job. You will always see the price upfront before sponsoring and can easily adjust the total number of applications you would like to receive to meet your budget.
Check out our article Indeed Pricing: Job Posting Costs for more information.
Sponsored Jobs posted directly on Indeed with Urgently Hiring make a hire 5 days faster than non-sponsored jobs.[6]
There is no exact limit to the number of free jobs you are allowed to post on Indeed unless it is determined that you are using your account incorrectly.
Indeed may require certain jobs to be sponsored in order to verify the legitimacy of the job and/or the employer, to prevent abuse of the free to post system, to improve our services or for any other reason in Indeed’s sole discretion.
For example, we may require you to sponsor the following types of jobs: part-time roles, identical jobs posted in multiple locations, jobs posted with a confidential or generic company name, jobs that are commission only, hard-to-fill jobs, jobs posted by a staffing agency, recruitment process outsourcer, or other recruitment-based company and any other jobs as determined by Indeed.
See Indeed’s terms and conditions for more information.
This article is based on product information available at the time of writing, which may change at any time. Indeed does not guarantee that this information is always up-to-date. Please seek out your CS/Sales rep for the latest on this topic.
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