Sales Engineer job summary
A good job description starts with an attention-grabbing summary of the position and its role within your company. Your summary should provide an overview of your company and expectations for the position. Outline the types of activities and responsibilities required for the job so job seekers can determine if they are qualified, or if the job is suitable for them.
Example of a Sales Engineer job summary
Our project management software company needs the skills and expertise of an experienced Sales Engineer. We’re overhauling our sales force, weeding out ineffective strategies and introducing more technologically sound policies. The successful candidate will take over the helm of this initiative, retraining our sales staff and instituting new techniques and strategies that will increase B2B revenue and position us as the leading software developer in our industry. We’re looking for a creative but budget-conscious professional who can both take and give direction. He or she will work closely with our CFO and CEO to achieve the desired metrics.
Sales Engineer responsibilities and duties
The responsibilities and duties section is the most important part of the job description. Here you should outline the functions this position will perform on a regular basis, how the job functions within the organization and the title of the manager the person will report to.
- Learn the technical details concerning how our software works and what problems it solves for our clients
- Create new sales and marketing strategies that target B2B customers and positions our products as the best solutions for prospective clients
- Manage customer relations by soliciting and logging client feedback and evaluating the data we receive through digital channels
- Generate high-quality sales leads and follow up after initial meeting
- Identify areas where we can improve customer satisfaction and repeat business, then communicate those issues and possible solutions to upper management
- Set and achieve sales goals and quotas on a monthly and quarterly basis
Sales Engineer qualifications and skills
Next, outline the required and preferred skills for your position. This may include education, previous job experience, certifications and technical skills. You may also include soft skills and personality traits that you expect from a successful candidate. While it may be tempting to include a long list of skills and requirements, including too many could dissuade qualified candidates from applying. Keep your list of qualifications concise, but provide enough detail with relevant keywords and terms.
- Bachelor’s Degree in Marketing, Business Administration or related field required
- Previous sales experience required
- 10+ years’ experience in the technology industry
- 4+ years’ experience in a supervisory position
- Excellent communication and leadership skills
- Familiarity with project management solutions a plus